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A growing marketplace ripe with opportunity

Two powerful psychographic and demographic trends are transforming the consumer marketplace:
  1. Pursuit of Health: the pursuit of proactive health improvement from prevention to fitness and activity to chronic care, based on science relating these actions to longevity and quality of life.
  2. Aging of the Population: the Aging of the Baby Boomer generation, its parents, and emergence of its children (the Echo Boom) are having profound impacts on all aspects of society.
First, innovations in science and research are fueling a broad consumer trend toward healthier living. New understandings and discoveries in the fields of nutrition, supplementation, exercise and medicine are creating a revolution in self and preventive care, which are multiplying the demand for products and services that enhance well-being, promote lifelong health and prevent diseases that are a natural part of aging.

The second of these trends is the aging of the population starting with the Baby Boomers. Beginning in 2006, every day, ten thousand Boomers turn sixty and, increasingly, members of this "age wave" are seeking products and services that address their changing needs and interests, their concerns about aging well and their desire to lead richer, more balanced lives.

At the convergence of these two trends is North Castle's target market, a growing number of consumer product and service businesses that participate in promoting health, wellness, and quality of life.

Many of the companies in North Castle's target markets are experiencing strong growth which is forecasted to continue. In addition, many of these companies operate in highly fragmented industries and are often undercapitalized and under-resourced, presenting attractive opportunities to build market-leading companies. This combination of high growth and fragmentation provides an extraordinary market for significant value creation through leveraged buyouts, growth capital infusions and strategic acquisitions.



The information on these pages is intended solely for the benefit of persons who might be aware of investment opportunities that would interest North Castle Partners. North Castle's services are provided only to a limited number of private investment funds; North Castle does not make its services available to the public.

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