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A growing marketplace ripe with opportunity

NCP's Targeted
Consumer Verticals

North Castle's focus is on five key consumer verticals where Healthy Living and Aging trends are strongly impacting business models and creating many new product and service opportunities.

Aesthetics & Personal Care Aesthetics & Personal Care
Consumer Health Consumer
Health
Fitness & Recreation Fitness & Recreation
Home & Leisure Home & Leisure
Nutrition Nutrition

For more information about NCP's verticals, please visit the Portfolio Company page.

Two powerful psychographic and demographic trends are transforming the consumer marketplace: "Healthy Living," or the desire to live longer, more active lives and the "Aging" of the "Baby Boomer" generation.

First, innovations in science and research are fueling a broad consumer trend toward healthier living. New understandings and discoveries in the fields of nutrition, supplementation, exercise and medicine are creating a revolution in self and preventive care, which are multiplying the demand for products and services that enhance well-being, promote lifelong health and prevent diseases that are a natural part of aging.

The second of these trends is the Aging of the Baby Boomers, the most powerful and influential consumer generation in history. Beginning in 2006, every day, ten thousand Boomers turn sixty and, increasingly, members of this "age wave" are seeking products and services that address their changing needs and interests, their concerns about aging well and their desire to lead richer, more balanced lives.

At the convergence of these two trends is North Castle's target market, a growing number of consumer product and service businesses that benefit from these "Healthy Living & Aging" trends.

"Healthy Living & Aging" trends are still young, and many of the companies in North Castle's target markets are experiencing strong growth which is forecasted to continue. In addition, many of these companies operate in highly fragmented industries and are often undercapitalized and under-resourced, presenting attractive opportunities to build market-leading companies. This combination of high growth and fragmentation provides an extraordinary market for significant value creation through leveraged buyouts, growth capital infusions and strategic acquisitions.



The information on these pages is intended solely for the benefit of persons who might be aware of investment opportunities that would interest North Castle Partners. North Castle's services are provided only to a limited number of private investment funds; North Castle does not make its services available to the public.